MAFRA Designated Seven '2019 Excellent Direct Stores'!
Public Relations Division
2020.02.27
596

◈ Designated seven 2019 local food direct traders for excellent direct stores for agricultural goods*

* ① Gangdong-su Office, Sing Sing Dream, ② Gimpo Local Food Elite Farmers Joint Market Hyundai Outlet Branch, ③ Sejong Sing Sing Market Areum Branch, ④ Suncheon Local Food Direct Store Jorye Lake Park Branch, ⑤ Oksan Nonghyup Local Food Direct Store, ⑥ Cheonbuk Nonghyup Local Food Direct Store, ⑦ Cheongyang Local Food Direct Store

 

ㅇ Since 2017, certified nationwide agricultural goods direct stores annually based on proportion of direct-trade agricultural goods, and participation rate of senior and female farmers

 

 

* Total 28 excellent certified direct stores operating nationwide

 

ㅇ Various assistances such as points in direct-trade support project and store promotion are provided to certified direct stores.

 

※ As of 2019, growth is continuing with 469 local food direct stores and sales of KRW 520.6 billion

 

* Number of Stores (Cumulative): (2013) 32 places → (2015) 103 → (2017) 188 → (2019) 469

* Sales: (2013) KRW 31.7 billion → (2015) 165.9 → (2017) 356.5 → (2019) 520.6

* Analyzed that they built consumer trust with fresh and reliable food (2019 Korea Research Local Food Awareness Survey Results)